It looks like August will be a very busy month for Digital Marketers since aside from SEMCON and the IMMAP Summit, there’s also the Open Mic Night! IMMAP officially announced the 3rd Open Mic Night, entitled “Open Mic Night Live”,. . .
Posts By: Carlo Ople
Tweets about Spark Community Management Workshop
The Spark Community Management and Building Workshop yesterday was a resounding success! Despite the bad weather, more than a hundred participants attended the event at Top Shelf, Fully Booked, Fort Bonifacio. We had a good mix of people from agencies,. . .
RECAP: 2012 Film, Animation, and Gaming Congress
We were invited to be part of the digital marketing and social media panel for the 2012 Film, Animation, and Gaming Congress which was held in CCP last Friday, July 27, 2012. We didn’t actually present via powerpoint during the. . .
Maximizing Online Technology to Your School’s Advantage by AHEAD
Two weeks ago I was invited to give a 1 hour lecture about social media and e-mail marketing to a rather intimidating audience. The event, dubbed “Maximizing Online Technology to your School’s Advantage”, was organized by AHEAD, one of the. . .
A Classic Case of Twitter Hashtag Hijacking #FAP2012
If there’s one thing you can learn from all the memes it’s that a lot of netizens are very creative, disruptive, and irreverent. They have an eye for anything they can twist and transform, which is the reason why the. . .
IMMAP Summit Website launched; speaker line-up now up!
The Internet and Mobile Marketing Association of the Philippines (IMMAP) is holding their 6th annual summit with the theme of “Hit the Heart of Digital” this coming August 23-24, 2012. To drum up more hype for the summit they recently. . .
Younique Conference this coming July 27, 2012
The New Media (www.thenewmedia.com) is proud to announce that we are one of the media partners for the upcoming YOUNIQUE CONFERENCE by author and trainer Jayson Lo. The event will center around the DISC (Dominant, Influential, Steady, and Corrective) personality. . .
CBCP ready to embrace and utilize Social Media?
The 1st Catholic Social Media Summit was held last week, July 14-15, at Riverbanks, Marikina City. Over 400 delegates attended the summit which had a range of varied speakers like digital marketing professionals, missionaries, and priests. The keynote was delivered. . .
TNM Digital Marketing Job Hunter App for Android now out!
A few weeks ago we posted that we were working on an Android app focusing on the Digital Marketing Job Board. I’m very happy to announce that the app is now available for download (for free) on Google Play! With. . .
MRTtrackr App goes Open Beta
Meet the MRTtrackr Android App! Ever wished for a way to find out if the MRT is crowded or not? Or what time the trains will arrive? How about what series of trains to ride to get to your destination?. . .
More than 137,000 Tweets about Dolphy as of 1:53AM, July 10
Everyone here at The New Media joins the country in mourning the loss of the King of Comedy, Dolphy. The outpouring of grief flooded social networking sites and “RIP Dolphy” even trended worldwide. Several celebrities also posted messages on Twitter. . .
Pay for Tweet Marketing Campaigns: Yes or No?
The massive popularity of Twitter and Facebook in the Philippines paved the way for new business and marketing models. Initially social media was under the category of Earned Media (save for Facebook Ads), wherein you didn’t spend money to get. . .
Social Media Day in Makati gets over 400 attendees
Despite the on-and-off rain combined with the humid weather, over 400 bloggers and social media enthusiasts trooped over to Ayala Triangle in Makati to celebrate Social Media Day. This is probably the biggest tweet-up we’ve ever seen in the Philippines. . .
2012 IMMAP Summit “Hit the Heart of Digital”
2012 IMMAP Summit theme revealed: “Hit the Heart of Digital” The 2012 IMMAP Summit, with the theme “Hit the Heart of Digital”, is slated for August 23-24 and it will be held at Rockwell, Power Plant Mall. Just like last. . .
Preview: The New Media Job Hunter App (Android)
The New Media Job Hunter App PREVIEW One of the most visited sections of The New Media is our Digital Marketing Jobs Board. We’ve seen over 500 applications alone since it launched and we expect it to keep matching companies. . .
3rd IMMAP Open Mic Night slated for August!
The Open Mic Night of the Internet and Mobile Marketing Association of the Philippines (IMMAP) is one of the most fun, laid back, and entertaining events in the industry. The first was held in Craft, Fort Bonifacio and the place. . .
Sulit expands to office to accommodate 100 seats
This is very welcome news for the local start-up and technology scene. Sulit.com.ph, brainchild of the husband-and-wife tandem of RJ and Arianne David, is expanding their office to accommodate 100 seats. In a Facebook update, RJ shared that Sulit actually. . .
IMMAP Unveils New “Evolution” Logo
Pao Pena, IMMAP Vice President and Leo Burtnett Chief Digital Officer, formally unveiled the new logo of IMMAP at their General Membership Meeting in Makati City. The new logo breaks away from the usual association and corporate traditional, formal, and. . .
[Video] Google+ Hangout with Mashable on Social Media in Asia
We were invited to be one of the resource speakers in a public Google+ Hangout organized by Mashable to discuss the state of Social Media in Asia. On-hand aside from myself were Rosario Juan of NetBooster Asia, Timothy Tiah of. . .
Job Alert: Google, Adobo Magazine, Sulit.com.ph, and Deal Dozen
We just did a massive update on The New Media Digital Marketing Jobs Board. As of this writing there are several new positions from Google, Adobo Magazine, Sulit.com.ph, Deal Dozen, Sun Cellular, and Ayannah. The positions are a mix of. . .


