Nuffnang, a blog marketing and advertising network, announced through an e-mail to their members that their database was compromised. The letter, which came from Nuffnang PH Country Manager Abe Olandres, explained that the servers in Malaysia were breached and that. . .
Posts Categorized: Blog Marketing
What Professionals and Businessmen had to say about iBlog 8
Professionals, executives, and entrepreneurs also attended the recently concluded iBlog 8 which was held at the Malcolm Hall, UP Diliman. We caught up with a few them and asked them how iBlog was so far and why they were there.. . .
iBlog 8 Day 1 Wrap Up
iBlog 8, the country’s largest blogging summit, started out with a bang as hundreds of veteran and new bloggers alike trooped to Malcolm Hall in the University of the Philippines Diliman Campus. Compared to previous years attendance for the first day showed massive improvement!
COMELEC to use Digital Marketing for Overseas Voting Campaign
On the morning of first day of iBlog 8 we caught up with COMELEC Commissioner James Jimenez who was scheduled to deliver a talk in the afternoon. We had a quick interview with him on why the COMELEC was supporting. . .
Nokia takes bloggers underwater, to the air, and in the kitchen
Nokia Philippines sent out an invitation a few weeks ago for a trial run of their newest smartphone, the Nokia Lumia 610. To stay true to their “Amazing Everyday” tagline, Nokia asked bloggers and media to pick between three events. . .
iBlog 8 Call for Speakers
iBlog, one of the most anticipated blogger learning events is just around the corner! The event is currently scheduled to take place on May 25-26 at UP Diliman, Quezon City. I’ve been to the last few iBlogs and every year. . .
2nd Blogger Fiesta Manila 2011 this Saturday, August 20
Social media has radically changed blogging. It’s much easier to get more readers, build communities, and distribute your content because of Facebook and Twitter. Another powerful and yet untapped tool is Google+. Not all bloggers are taking advantage of these. . .
Do blogger endorsements really work?
I’ve been reading a lot of material lately about bloggers, endorsements, and brand evangelism. One thing I picked up is that the reason why bloggers are credible to their readers is because of their independence. The moment they give that. . .
Selecting Blogger Brand Ambassadors
Got an e-mail from a reader asking how they should select potential blogger brand ambassadors. I just have a few thoughts about this matter that I’d like to share with everyone. To make this quick and easy-to-understand I’ll put. . .
Protesting DTI Sales Promotion Permit for Blogger Giveaways
I just came across a blog entry saying that the DTI is requiring bloggers to get Sales Promotions Permits for their giveaways and raffles. Note that one of the pre-requisites for this is a Mayor’s Permit — which means you. . .
Why isn’t my site traffic growing? Probably because of Churn
The most asked question during blog conferences and seminars is “how do I drive more traffic to my blog or website?” After blogging for several years now I think that’s no longer the best question to ask. What we should. . .
Want a free BlackBerry 9780?
Unbox.ph is giving away a brand-spanking new BlackBerry Bold 9780! It’s one of the best phones in the market for professionals and entrepreneurs. It’s reliable, sturdy, e-mail friendly, social media savvy, and has BlackBerry Messenger (BBM)! Here’s a photo of. . .
Being creative with organizing Blogger Events
I was invited to a blogger “event” by Virtusio Public Relations (PR Firm of Research In Motion/BlackBerry in the PH) that featured the BlackBerry PlayBook. I was expecting your usual tech event in a hotel with several demo units, a. . .
iBlog 7 Video: 10 Power Blogging Tips Presentation
I found the recording of the video stream of my iBlog 7 presentation, 10 Power Blogging Tips, on JustinTV. This was recorded by Janette using her MacBook Pro so the quality of the video isn’t all that good. I’ll edit. . .
10 Power Blogging Tips (iBlog 7 Presentation)
Last Friday at iBlog 7 I gave a talk entitled “10 Power Blogging Tips“. I uploaded the slides for everyone’s reference below. However as most of the people who were there would know, I verbalized almost everything. The slides just. . .
National Bloggers Association for the Philippines? Maybe.
A lot of talk has been going on lately on Twitter, blogs, and Facebook about a call to create a National Bloggers Association here in the Philippines. This effort is primarily spearheaded by DigitalFilipino’s Janette Toral and online journalist Tonyo. . .
iBlog7 on April 1-2, 2011
iBlog7 is one of the most anticipated annual blogging events. It’s organized by the UP College of Law and they’re helped by DigitalFilipino’s Janette Toral. This is a purely non-profit activity that’s meant to help educate both new and advanced. . .
Your Intention matters in Social Media
A lot of marketers make the mistake of “overselling” in social media. It’s very important to note that the words “engagement” and “community” didn’t become buzz words for no reason. Social media campaigns are always subject to scrutiny by the. . .
Goodbye Big Bad Blogger
Inquirer columnist Margaux Salcedo wrote a blind item about a blogger, PR firm, and restaurant a few weeks ago. She coined the term “Big Bad Blogger” because according to her source the blogger and the PR firm were working together. . .
A Lesson on Viral Marketing
A lot of brands are trying to capitalize on the “sharing” factor of social networking sites by coming up with various “viral marketing” campaigns. Some of them worked wonderfully like Cebu Pacific’s Dancing Flight Attendants video which powered their IPO.. . .


