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Posts Categorized: Social Media
Journalists affirm the value of social media during Social Good Summit
Journalists from various networks affirmed the value of social media to their work during the Social Good Summit. Ces Drilon, Howie Severino, Josh Michael, and JV Rufino cited different examples during their individual 10-minute presentations. It was interesting to hear. . .
Cybercrime Act takes center stage on the Social Good Summit
The Cybercrime Act was one of the topics that dominated the open forum of the Social Good Dialogue and Summit yesterday at the Greenbelt MyCinema and AIM Conference Hall. It was the proverbial “elephant in the room” since only a. . .
MMDA’s Gonzalez emphasizes importance of listening on Social Media
There’s a big difference in launching digital products and understanding the core value of how social media works. After listening to MMDA’s Traffic Discipline Director Yves Gonzalez during the Social Good Summit, I’m happy to report that they are good. . .
Hashtags – A Game Changer in PH Flood Relief and Rescue Ops?
The Internet and mobile technology played a key role in the relief and rescue operations during the massive flooding in the Philippines. The one that stood out the most though was the “organized” effort on Twitter. Using the hashtags #reliefPH. . .
Internet Plays Critical Role in Info Dissemination During PH flooding
The Internet continues to play a critical role in information dissemination here in the Philippines as massive flooding hit the country. The floods came as a surprise since it wasn’t brought in by a powerhouse named typhoon like “Ondoy” or. . .
Tweets about Spark Community Management Workshop
The Spark Community Management and Building Workshop yesterday was a resounding success! Despite the bad weather, more than a hundred participants attended the event at Top Shelf, Fully Booked, Fort Bonifacio. We had a good mix of people from agencies,. . .
RECAP: 2012 Film, Animation, and Gaming Congress
We were invited to be part of the digital marketing and social media panel for the 2012 Film, Animation, and Gaming Congress which was held in CCP last Friday, July 27, 2012. We didn’t actually present via powerpoint during the. . .
A Classic Case of Twitter Hashtag Hijacking #FAP2012
If there’s one thing you can learn from all the memes it’s that a lot of netizens are very creative, disruptive, and irreverent. They have an eye for anything they can twist and transform, which is the reason why the. . .
Pay for Tweet Marketing Campaigns: Yes or No?
The massive popularity of Twitter and Facebook in the Philippines paved the way for new business and marketing models. Initially social media was under the category of Earned Media (save for Facebook Ads), wherein you didn’t spend money to get. . .
Facebook’s “Stalker App”
On June 25, Facebook’s Find Friends Nearby drew a lot of attention from netizens. This feature lets the social network’s users see Friends and other Facebook users who’re in the same area. CNN. . .
Social Media Day Philippines
Twitterati, Bloggers and other internet users in Makati City and elsewhere in the country gather together as The Philippines joins the world in celebrating Social Media Day this weekend. The event will carry the theme “Social Media Capital”, a. . .
[Video] Google+ Hangout with Mashable on Social Media in Asia
We were invited to be one of the resource speakers in a public Google+ Hangout organized by Mashable to discuss the state of Social Media in Asia. On-hand aside from myself were Rosario Juan of NetBooster Asia, Timothy Tiah of. . .
Suggestions for DOT
First let me just congratulate the Department of Tourism, led by Secretary Mon Jimenez, for deciding to focus on social media for the tourism campaign. As a digital marketing professional I’m truly thrilled about this! The “It’s More Fun in. . .
Social Intelligence Start-up ThoughtBuzz launching in the PH
After 3 years and 7 months, Jonas De Los Reyes, one of the paragons of community management in the Philippines is leaving Yahoo to head a start-up social media monitoring and intelligence company called ThoughtBuzz. The company is currently present. . .
KBP Talk on Fundamentals of Social Media
Fundamentals of Social Media Talk at KBP I was invited by the Kapisanan ng mga Brodkaster ng Pilipinas (KBP) to give a quick talk and a forum about the basics of social media marketing. Since I’m currently with TV5 (a. . .
PH websites need this on Facebook
I log-on to Facebook daily and one of the things that keep popping up on my News Feed is the update that shows what my friends have read on Facebook. Apparently Yahoo is the only site taking advantage of this. . .
Nasaan Si Aga (Where is Aga) Twitter and Mobile Campaign
One of the things I love about my job is the innovation and creativity with the medium. There’s so much you can do to push the limits and that’s something that we tried to do with our new campaign “Nasaan. . .
Call Centers move into Social Media Outsourcing, will it kill freelancers?
BPO’s aren’t satisfied anymore with offering just the usual contact center services. Convergys, one of the biggest BPO’s in the country, just announced that they will be offering social media services to foreign clients. This is an interesting development and. . .
Globe Launches Social Media T@tt Awards
Globe Telecom launched the T@tt Awards earlier this week to give recognition to individuals that have made it big through social media marketing. Personally I think this is timely considering the huge impact social media has brought about in the. . .


